December 8, 2008

Internet Marketing Business Models – Content Sites

I was thinking about all the different Internet Marketing Business Models that are available to anyone who wants to set up a profitable online business.

The more I thought about it, the longer the list became. Rather than write the equivalent of War & Peace, I decided to create a series of articles.

If you are considering making money online, you might want to consider the following option:

Content Sites:

These sites are usually built around a single niche theme and often around a fairly narrow set of keyword phrases. "Long Tail" keyword phrases are often selected as they are highly targeted and often enjoy lower levels of competition. The basic priciple is to provide quality content, usually in the form of articles, that will attract the visitor and which will rank highly in the search engines. This type of content site is usually monetised through the Google Adsense programme, hence the term "Made For Adsense".

A typical site might run to around 10 pages, often built using the very popular WordPress blog platform, or when funds are limited they can be easily started using a free hosted blog service such as Blogger.com or WordPress.com.

The advantages of this business model are: The low cost of entry (domain name plus hosting), the ease of setting up a site (especially when using a blog) and that the income is managed by Google.

The disadvantages include the additional Search Engine Optimisation work required to achieve a good ranking, the relative low levels of income from a single site and the delay between your initial investment and receiving any income from Google.

Additional considerations: Content sites offer an opportunity to test out a niche market with minimum investment. Often, a niche content site that does well with Adsense income can be upgraded to incorporate additional income streams such as the Amazon affiliate programme.

I strongly recommend that you consider your exit strategy right from the start.. with low maintenance costs the made for adsense site can continue to generate income for many years. Sites that perform well should be considered for further development. However, one of the best ways of generating an excellent return from such sites is to offer them for sale as an "Established & Profitable" website.

Filed under News by

Permalink Print Comment

Comments on Internet Marketing Business Models – Content Sites »

December 8, 2008

Elmer Hurlstone @ 9:27 am

With an ever increasing number of people looking for ways to increase or replace income this series has the potential to actually affect lives.

John @ 9:32 am

Thanks Elmer,

I'm humbled by your kind words. And, your comment provides me with a timely reminder to refer to this related blog post: http://johntaylorsblog.com/how-valuable-is-your-time

John

[...] Internet Marketing Business Models – Content Sites 8 December 2008 1 views No Comment I was thinking about all the different Internet Marketing Business Models that are available to anyone who wants to set up a profitable online business. The more I thought about it, the longer the list became. Rather than write the equivalent of War & Peace, I decided to create a series of articles. If you are considering making money online, you might want to consider the following option: Content Sites: These sites are usually built around a single niche theme and often around a fair Read the original post: Internet Marketing Business Models – Content Sites [...]

[...] unknown wrote an interesting post today onInternet Marketing Business Models – Content SitesHere's a quick excerptInternet Marketing Business Models – Content Sites. I was thinking about all the different Internet Marketing Business Models that are available to anyone who wants to set up a profitable online business. The more I thought about it, … [...]

[...] unknown wrote an interesting post today onInternet Marketing Business Models – Content SitesHere's a quick excerptThe disadvantages include the additional Search Engine Optimisation work required to achieve a good ranking, the relative low levels of income from a single site and the delay between your initial investment and receiving any income … [...]

[...] unknown wrote an interesting post today onInternet Marketing Business Models – Content SitesHere's a quick excerptThese sites are usually built around a single niche theme and often around a fairly narrow set of keyword phrases. "Long Tail" keyword phrases are often selected as they are highly targeted and often enjoy lower levels of competition. … [...]

[...] Another fellow blogger placed an interesting blog post on Internet Marketing Business Models – Content SitesHere's a brief overviewI strongly recommend that you consider your exit strategy right from the start.. with low maintenance costs the made for adsense site can continue to generate income for many years. … Internet Marketing Top Blogs … [...]

[...] unknown wrote an interesting post today onInternet Marketing Business Models – Content SitesHere's a quick excerptInternet Marketing Business Models – Content Sites. I was thinking about all the different Internet Marketing Business Models that are available to anyone who wants to set up a profitable online business. The more I thought about it, … [...]

December 10, 2008
(Pingback)

Niche Brainstorming and Researching Resources @ 7:22 am

[...] received a lot of positive and helpful feedback on the Content Sites post. But, as a couple of people pointed out, the post didn't talk about how to find suitable [...]

January 5, 2009

jeff paul internet millions @ 9:48 pm

I have read this post. This is very much true. I run a part time internet marketing business
I have been collecting many material on internet marketing and checking out Jeff Paul's
internet marketing tactics. I hope that we can keep each other's contacts so I can
discuss my problems Even I own a blog account. I will mention your post in my blog.

January 22, 2009

saravanakumar @ 4:17 am

This site be very intersting and good artcile

saravanakumar’s last blog post..Bush, Obama to tag-team lawmakers for bailout cash

Leave a Comment

Register Login